Mikhail Mishustin: “Last year, the creative economy’s contribution to GDP exceeded 4 percent, equating to 7.5 trillion roubles. Three-quarters of this revenue were generated by five sectors: software, advertising, gastronomy, performing arts, and design. Through the executive order on national goals, the Head of State has set the task of increasing the share of creative industries in the economy. By 2030, this figure must reach 6 percent of the country’s GDP.”
Mikhail Mishustin’s opening remarks:
Colleagues, good afternoon,
At the plenary session of the St Petersburg International Economic Forum last week, the President paid particular attention to matters pertaining to the creative economy. He instructed the Government, together with the constituent entities of the Russian Federation, to prepare a long-term strategy for the development of this modern sector.
Work in these areas is already underway. They encompass traditional folk crafts, cinema and animation, performing arts, music, fashion, design, architecture, media and mass communications, software, video games, and more. In total, there are 16 such sectors. These are promising industries, primarily based on intellectual activity, where the main resources are ideas and human capital. Millions of people work within these fields, harnessing their talents and skills to create in-demand goods and services.
Last year, the creative economy’s contribution to Russia’s gross domestic product exceeded 4 percent, equating to 7.5 trillion roubles. Three-quarters of this revenue were generated by five sectors: software, advertising, gastronomy, performing arts, and design.
Through the executive order on national goals, the Head of State has set has set the task of increasing the share of creative industries in the economy. By 2030, this figure must reach 6 percent of the country’s GDP.
The creative sectors are providing a substantial boost to the economies of Russia’s regions, enhancing their competitiveness. As the President noted, many regional brands are already integral to the creative industries. Moreover, new and exciting projects are continually emerging.
For instance, the Labour Quarter cluster operates in Yakutia. When I visited this republic several years ago, we discussed this initiative with the head of the region – it was just being prepared for launch. Today, it has evolved into a modern, well-equipped space that fosters both traditional crafts and IT start-ups. Yakutia has also made a strong impression with the number of young innovators in the field of information technology.
The preferences offered in the priority development territories, such as various tax and other privileges, are available to business people. Almost 200 companies use them. Their last year’s revenues have exceeded 1 billion roubles.
About 750 new jobs have been created.
Initiatives like these can become additional points of growth for other areas too, for dozens of single-industry cities and towns.
To this end, we continue to create proper conditions. The federal law that has formed the basis for development in this vein went into force in February. It provides for developing a support infrastructure for the relevant business people all over the country. Russian regions will determine which areas should be prioritised, depending on their specifics and the situation on the ground.
Creative clusters will also be able to use such regional measures. In May, the Government adopted a resolution defining the criteria for receiving that status. Let me explain it to you: it means areas which have everything for turning out and selling creative products.
Of course, we pay special attention to training future personnel. It is important young people have the opportunity to show their talents from an early age. This is why creative industries schools are opening for children aged 12 to 18 who want to combine art and modern technologies. Now, they total over 90 in 60 constituent entities of the Russian Federation.
Teenagers study sound engineering, photo and video production, animation and 3D graphics, and design, which offers them exciting prospects. They will be able to decide quicker on their future field of activity.
Twenty-five institutions of this format will appear by the end of the year.
Colleagues,
The development of creative industries is necessary to provide new highly skilled jobs, increase the production of domestic creative products and expand our export potential. Many such goods are already in high demand abroad.
And of course, it is important for preserving our history, traditions, and multiplying cultural achievements.
We are facing the task of developing a comprehensive system of support for the creative industries with due account of the specifics of each of them, launch an efficient interaction between business circles, federal and regional authorities, so that talented people around the country could have broad opportunities for turning their creative idea into a thriving business.